Facebook users empowered to direct corporate giving effort with more than 500,000 community organizations eligible for grants

For the first time ever, Facebook® users will be able to choose from more than 500,000 small and local charities to decide which community organizations they want to receive donations totaling millions of dollars from a corporate philanthropy fund. Chase and Facebook have announced the launch of Chase Community Giving: You Decide What Matters, a grassroots campaign to inspire a new way of corporate philanthropy.

Chase is enlisting Facebook users, now totaling more than 300 million, to vote for which small and local nonprofits will receive donations totaling $5 million. The eligible charity receiving the most votes will be awarded $1 million, the top five runners-up will receive $100,000 each and the 100 finalists, including the top winners, will be awarded $25,000 each. Additionally, a special Advisory Board featuring members who are active in philanthropy, including actress Eva Longoria, Do Something founder Nancy Lublin and NBA Hall of Famer David Robinson, will allocate a total of $1 million to the nominated charities of its choice.

This $5 million Facebook effort is in addition to the bank's traditional philanthropic giving, and if successful, the bank hopes to commit more of its annual philanthropy funds using this innovative method of giving.

In Round One of the Chase Community Giving program, Facebook users will vote for nonprofit organizations they think should receive a portion of Chase's philanthropy funds. To reinforce the local focus of this program, 501(c)(3) nonprofits with an operating budget of $10 million or less will be eligible. Facebook users will be able to nominate nonprofits that serve the general public in the following areas: education, healthcare, housing, the environment, combating hunger, arts and culture, human services and animal welfare. The Chase Community Giving Advisory Board will review the top vote-getters to help ensure compliance with the program's rules. On December 15, the top 100 qualified vote-getters will be announced to receive $25,000 each, and will move on to the next round.

In Round Two, the top 100 organizations will have the option to submit a Million Dollar Grant proposal to Facebook users, detailing the difference they would make in their local community with the significant extra resources. Facebook users will vote starting January 15, and on February 1, the qualified organization receiving the most votes will be announced as the winner of a Million Dollar Grant from Chase. The next five organizations with the most votes will receive $100,000 each. Additionally, the Advisory Board will donate $1 million to the nominated charities of its choice.

Chase Community Giving Advisory Board Members include:

    * Kimberly Davis, President of the JPMorgan Chase Foundation
    * Eva Longoria, actress and philanthropist
    * Nancy Lublin, CEO of Do Something
    * David Robinson, NBA Hall of Famer and philanthropist
    * Elliot Schrage, Vice President of Global Communications and Public Policy at Facebook

In addition to the donations made through the program, Chase will provide a $25,000 honorarium to each Board member who does not work for Chase or Facebook, to donate to the charity of their personal choice. Chase and the Advisory Board will reserve the right to eliminate any organization not meeting the program rules.

For more information and program requirements, visit http://apps.facebook.com/
chasecommunitygiving. To learn more about what Chase is doing to serve its communities, visit www.jpmorganchase.com/thewayforward.